Portfolio

Bylines
Healing one moment at a time
An article written for Alive Magazine on mindfulness therapy as an approach to treating and managing the emotional complications that come with a cancer diagnosis. 

Make him laugh 
An article written for Alive Magazine's Men's Health issue on taking a light-hearted approach to heart health. 


Five simple habits to optimize digestion
This article written for Elephant Journal explores how readers can get more from their food by improving their digestion. It offers five approaches readers can take.

Five tips to help you sleep
Looking for the best night (of sleep) of your life? This article written for Elephant Journal offers five natural and holistic ways to help readers fall - and stay - asleep.

Cinnamon: Your blood sugar superstar 
This article written for the Engage Africa Foundation's blog looks at the benefits of cinnamon for balancing blood sugar and preventing the onset and complications of diabetes. It takes the large body of scientific research out there and translates it into an understandable and enjoyable read for the everyday person. 

Vegging out in Cusco, Peru
An article written for Eat Drink Travel Magazine highlighting the best places for vegetarian food in the south of Peru.

Personal blog
health and wellness blog that combines my experience as a holistic nutritionist, yoga teacher, whole food chef and health educator with industry research and deliciously simple recipes. This blog aims to make it easy for readers to make healthy choices for themselves and their families.

The time I almost died in the Andes
“That was really unsafe. I think we almost died last night,” was Caleb’s morning greeting to me at our happenstance camp site in the Andes. I had just been thinking the same thing as I was surveying my tent, which I had unknowingly in the dark of night pitched precariously close to the edge of a cliff. A travel article I wrote about a hiking trip in South Ecuador that went so wrong, that it could only go right.

The gypsy traveller finds a passenger...in all its parasitic glory
Beginning with an amusing anecdote of discovering that I had a parasite while travelling in Peru, this post then explores a holistic approach to ridding one's self of this issue and restoring health and balance

Recent reports have raised concern that cinnamon, a spice with a long history of healing, could cause liver toxicity and damage. This post reviews the current literature and offers an easy-to-digest summary and recommendations for the everyday reader.

This short article offers five easy things readers can start doing to help prevent cardiovascular disease.

Sales and marketing collateral
SustainMobility needed engaging and catchy copy that raised awareness and excitement of sustainable transportation practices and the services they offered. 

SCM needed an annual report that was fun and engaging for readers, partners, and investors. It needed to communicate their expertise, activities, and services and encourage a greater number of partnerships for the future.

This health clinic wanted a website that would differentiate them from the crowd while emphasizing their unique approach to health and their large variety of services.

Four components for a healthy financial plan
prosperity Universal Life is a unique insurance product that helps clients plan for their future while protecting their present. This client piece helps readers understand the four components of a healthy financial plan and how prosperity Universal Life can help achieve them.
Download (376kb) 

Big protection on a small budget
This client piece, which was also turned into articles for the company's website and enewsletter, explains the changing financial landscape for Canadians. It then presents a term insurance product that will help to meet the needs of Canadians today and tomorrow.
Download (135kb) 

Travel and tourism marketing
Life is an Adventure Awards Flyer
This two-page flyer includes short engaging descriptions for a variety of tourist and travel activities in Quebec to increase excitement among readers.
Download (1.4mb)

Newfoundland Travel Campaign
Challenged with creating a marketing campaign for an incentive program to Newfoundland that appealed to an audience accustomed to luxury vacations in exotic places, I created an integrated digital marketing campaign billing Newfoundland as The Adventure of a Lifetime. The campaign portrayed the unique beauty and only-in-Newfoundland activities and culture and successfully captured the attention and interest of this audience. The campaign featured an email campaign, promotional gifts, changing web content, and monthly postcards to raise excitement.
Take a look: esignatures, postcards, and web content, oh my! (1.8mb)

Other
Everyday Superfood ebook
This short ebook offers an overview of nine superfoods that can easily be found in supermarkets, farmer's markets, and even our own backyards. With an infographic-style design and five delicious recipes, this book makes it simple for the reader to eat well.
Download a sample page (587kb) 

Infographic: The Financial Lives of Generation Y
This infographic takes current research and statistics on the financial needs, goals, and obstacles facing Generation Y and transforms it into an at-a-glance review that's easy for any reader to understand.
Download (70.4kb) 

Love notes: In the press
My blog and recipes have been featured on a number of blogs and in magazine. To list a few...
Raw BC
I'm also a Featured Chef on Raw Food Recipes!